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Marketing Your Insurance Agency 101: Embracing Digital

The American Agents Alliance is excited to team up with Jump Suit Group to help their members grow their agency using social media, Google, and their website.

About Jump Suit Group

Jump Suit Group is a digital marketing agency specializing in independent insurance agents—their goal is to help you generate leads using your website and social media.

The resume speaks for itself—partnerships with the Big “I”, North American Insurance Alliance, 1752 Club, and now the American Agents Alliance—they are well respected in the industry.

You can check them out at JumpSuitGroup.com


The Partnership

In addition to the discounts our members receive, we’ve assembled a five-part series that is designed to walk agents through the strategies they should be using to market their agency.


1. How to Market Your Insurance Agency on a Budget

It’s important to understand where your agency is spending its marketing dollars and the why behind it, especially if you are a smaller agency on a limited budget.

In this article, you’ll learn exactly where you can find the most bang for your buck and a few strategies small agents can use to compete with the big guys.

Click here to check it out!


2. Using the Internet to Grow Your Agency

This guide focuses on the top three tactics your agency should use to win more business online. 

It touches upon your website, social media, Google, and more. It’s a must-read for any agency that has an interest in digital marketing.

Click here to dive in!


3. How Your Agency Can Dominate On Google

Ranking on Google is one of the most effective ways to generate leads.

Getting your agency on the first page for keywords that your prospects are searching for (e.g. “contractors insurance near me”) sounds daunting, but with the right tactics, it’s like taking candy from your competitors, literally. 

To learn more about getting your agency ranked on Google, click here!


4. Why You Need to Invest in Your Website

Your website is the face of your business—it’s the home to thousands of first impressions and the gateway to new clients.

Crafting your website to convert visitors into leads is easier said than done, but it’s also the foundation for everything you can do online. 

Click here to check out the article!


5. How to Use Facebook to Generate New Premium

In this article, we talk about the creepy ads you see following you around on your phone or computer. The ads that pop up because you were talking about the toppings you like on your pizza or your interest in photography.

These are the ads your agency can be running to business owners, new homeowners, and more.

If you want to canvas your area on social media, this article is a great place to start.

Click here!


These articles were crafted to teach agents the necessary tactics and skills to deploy in order to grow their agency.


Amazing Discounts for American Agents Alliance Members

Jump Suit Group is offering all Alliance members 10-15% off their services. They have dozens of clients that have seen success, so if you are interested in learning more, click the button below and get the conversation started!



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