Why Are Google Reviews Important to Your Insurance Agency?

    In business, nothing matters more than your reputation. Customers want to know that they are going to be taken care of, and will avoid a business that has bad – or even no – reviews. Before giving their business to a company, consumers go online to search for what other people have to say about it, and base their choices on these testimonials. Though there are many sites where customers can leave reviews, due to Google’s reputation and changes to their search results, your Google reviews are more important than ever before.

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    Topics: Google Reviews, Search Engine Optimization, Inbound Marketing

    What is Google Ads and How Can It Help Your Insurance Agency?

    Consumers find a business in one of several ways. Two of the most common are via web searches and advertisements. When it comes to marketing campaigns, it can be difficult to know how to best reach your audience to get the highest return on your investment. Google AdWords helps eliminate this problem, combining web searches with paid ads, to help you target consumers who are actively looking for a business like yours.

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    Topics:

    Why Does My Independent Insurance Agency Need a Facebook Business Page?

    Topics: Facebook, Social Media, Digital Marking for Insurance Agencies

    What is an SSL Certificate and Why Does it Matter for Your Agency?

    Topics: Search Engine Optimization

    What is Search Engine Optimization (SEO)? (And Why it's Crucial for Insurance Agents)

    Topics: Search Engine Optimization, SEO

    Why is a Blog Important to Have on Your Insurance Agency's Website?

    Topics: Blogging

    What is Inbound Marketing? – And Why It Can Help Your Insurance Agency

    Topics: Inbound Marketing

    How to Build a 24/7 Salesman For Your Agency

    Topics:

    What Do Millennials Want from an Insurance Agency?

    Topics: Insider